Asian Business Conference to Highlight Innovation, March 22

Top thinkers from around the world will discuss innovation in a wide range of industries, from biotech to finance, at the 2011 Berkeley Asia Business Center Conference in Shanghai on March 22.

The keynote speakers will include 2009 Nobel Laureate and Haas Professor Emeritus Oliver Williamson and Haas alumnus Joe Jimenez, MBA 84, CEO of Novartis. Williamson will talk on the theory related to innovation and entrepreneurship within an organization, drawing from his path-breaking work on the boundaries of a firm and transaction-cost economics. Jimenez, the first American to lead Swiss giant Novartis in its 14-year history, will talk about innovation in the bio-pharmaceutical industry, starting with the premise that the traditional pharmaceutical sales model is dead.

The conference lineup from Haas will feature Dean Rich Lyons, talking on business school leadership and innovation, and Professor Michael Katz, director of the Haas School’s Institute for Business Innovation, talking on revenue model innovation.

The event also will include a panel discussion on banking and finance innovation featuring China-based executives from UBS, Bank of America, NASDAQ OMX, and Ernst & Young.

The conference will offer an opportunity to network with top business leaders from throughout Asia. It is being organized by the Berkeley Asia Business Center, founded and led by Haas Professor Teck-Hua Ho.

For more information, including registration details, visit or contact Laura Gardner at the Asia Business Center at [email protected] or 510-643-6883. Haas alumni receive discounts on registration fees.