March 31, 2015

From Disruptive Drones to Global Innovation: New Haas Faculty Research In the California Management Review

By

Laura Counts

Research from four Haas faculty members is featured in the latest issue of Berkeley-Haas’ quarterly management journal, the California Management Review (CMR).
The issue includes contributions from Adjunct Prof. Henry Chesbrough, Professors Toby Stuart and Teck-Hua Ho, and Jerome Engel, senior fellow at the Lester Center.

Chesbrough’s case, Engaging with Startups to Enhance Corporate Innovation, presents a framework for large companies to follow if they want to create pockets within their organizations that innovate like startups. The paper addresses various strategies, including venture funding/corporate incubation, along with novel forms of collaboration with several new types of startup programs.
For some, the word “drone” might evoke futuristic fleets dropping books and groceries at your doorstep. Others see stealth military aircraft engaged in top-secret unmanned missions. In his research, 3D Robotics: Disrupting the Drone Market, Stuart focuses on the positive view of drones, digging into 3-D Robotics CEO Chris Anderson’s pioneering entry into the consumer drone industry. Anderson, former editor-in-chief of Wired magazine, has grown his company to over $20 million in sales in just five years.
Engel in his research asks whether the Silicon Valley model of innovation could be replicated to work around the world. For his new case, Global Clusters of Innovation: Lessons from Silicon Valley, Engel gathered 20 global entrepreneurship educators, civic leaders, and business executives and asked them to consider whether the framework could apply in Latin American, Europe, and Asia, considering differences in policymaking, university structure, and venture investment.
Finally, Teck-Hua Ho’s, How a One-Time Incentive Can Induce Long-Term Commitment to Training, describes an effective method of driving voluntary employee engagement in training programs. While rates of voluntary participation in such programs are typically very low, Ho’s research demonstrates that by employing simple incentives with the right psychological framing, employees will develop an enthusiastic commitment to their own self-improvement.
Published quarterly, California Management Review is a top-ranked management journal that serves as bridge of communication between those who study management and those who practice it.
The full issue is now available online. An alumni discount is available.
In addition, condensed versions of each of these articles will be made available to all Haas faculty, students, alumni, and board members through the new CMR Executive Digest initiative.