MBA startup simplifies applying to b-school for Chinese students

Portrait: Danqing Zhou. EWMBA 23
Photo: Danqing Zhou, EWMBA 23, founded startup Beecoming, which aggregates business school information for students applying from China.

Applying to graduate schools in the U.S. from her home in Shanghai, China, was a challenging process for Evening & Weekend MBA student Danqing Zhou. 

From taking specialized tests to translating academic transcripts into English to getting access to certain MBA websites behind China’s firewall, Zhou, EWMBA 23, found the entire admissions process confusing and overwhelming.

While Zhou overcame the challenges and got into Haas, her experience led her to create Beecoming, an online tool that aggregates admissions information from the top 16 U.S. business schools for Chinese students.

Chinese students are the largest segment of international students studying in the U.S., with 369,548 Chinese students enrolled in U.S. colleges and universities in the 2018-19 academic year, according to the Institute of International Education.

List of MBA schools
The online tool collects data from the top business schools in the U.S.

Beecoming’s tool collects data from official university websites and includes application deadlines, average GMAT scores, contact information for school ambassadors, class profiles, links to sample essays, and course offerings.

Zhou, who works as a solutions architect at software company SAP, said she hopes to create transparency around the admissions process and empower more students to study in the U.S.

“Studying abroad changed my life,” said Zhou, who studied in Australia during the summer before her high school senior year and as a graduate student at the University of Arkansas. “I was exposed to different cultures, opinions, and critical thinking courses—something that I had never experienced before in China.”

The tool is “a lifesaver”

Though Beecoming is in its early stages, Zhou says there are hundreds of students among her WeChat network who are eager to use it. For now, 30 people are testing the tool and she plans to officially launch Beecoming in spring 2021.

Jimmy Lin, a prospective MBA student and beta user for Beecoming, called the tool “a lifesaver” that’s helped him stay on top of deadlines and application requirements for six MBA programs. 

“I don’t need to check each school’s website anymore,” said Lin. “Beecoming’s dashboard has everything listed in one place.”

“I don’t need to check each school’s website anymore,” said Lin. “Beecoming’s dashboard has everything listed in one place.”

Since enrolling at Haas, Zhou has wasted no time tapping the school’s resources. She’s taking advantage of mentoring hours offered by the Berkeley Haas Entrepreneurship Program and applying lessons learned from her Leading People class taught by Rebecca Portnoy, a professional faculty member. She’s also registered for Berkeley Law’s FORM+FUND, a series of law workshops for entrepreneurs.

In July Zhou was accepted to Amazon’s AWS EdStart Accelerator for Members, which will provide the opportunity to network with other edtech entrepreneurs.

In the upcoming months, Zhou said she plans to look for seed funding and build relationships with universities that will pay to be featured on her platform. 

In the meantime, she’ll continue to self-fund the tool that’s already helping students among her network.

“I’m putting all my money into this,” said Zhou, who’s invested about $10,000 so far in the project. “Helping people get into their dream school is way more important than money.”

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