Berkeley team wins Kellogg Real Estate Competition

Winning Berkeley team at Kellogg real estate competition

Winning Berkeley team at Kellogg real estate competitionKellogg Real Estate Conference and Venture Competition winners: (l-r) Stefan “Steve” Jeitler, LL.M 19; Kyle Raines MBA 21; Esmond Ai, MBA 20; Nithya Rathinam, MBA 21; Hind Katkhuda, MBA 20; and Julia McElhinney, MRED+D 19. Photo: Kellogg School of Management.

A team of six Berkeley students won the sixth annual Kellogg Real Estate Conference and Venture Competition for their plan to fill vacant ground-floor retail spaces in cities with package pick-up centers and e-commerce pop-up shops.

The competition, hosted April 10 at Northwestern University at the Kellogg School’s Guthrie Center for Real Estate Research, aims to encourage entrepreneurial real estate ventures.

Nine international semi-finalist teams were asked to create a scalable, profitable real estate business—complete with supporting financials and profit projections—that would transcend traditional real estate and help solve urban and social issues.

The Berkeley team included Esmond Ai, MBA 20, Kyle Raines, MBA 21, and Nithya Rathinam, MBA 21, all students in the Evening and Weekend MBA Program. They were joined by teammates Hind Katkhuda, FT-MBA 20; Julia McElhinney, MRED+D 19, who is earning a master’s degree in real estate development and design from Berkeley’s College of Environmental Design; and Stefan “Steve” Jeitler, LL.M 19, a master of laws candidate at Berkeley School of Law.

Raines said their proposed real estate venture, named Click + Mortar, would provide secure delivery options through package pick-up centers—and help businesses that sell mostly online to benefit from small, short-term brick-and-mortar presences in key urban centers.

“We see the social and economic challenges of empty Bay Area retail spaces every day,” McElhinney said. “So we wanted to create a viable and scalable business that would address this issue locally, drive profits, and offer opportunities to expand to other urban areas facing the same challenges.”

“An incredibly creative solution”

The team spent four months researching the concept, talking to developers, property managers, e-tailers like Sugarfina and Ministry of Supply, and package locker providers. The idea includes signing discounted, long-term master leases in large, vacant retail spaces; adding package lockers to part of the space; and filling the remaining area with small, short-term retail lots.

“Our students found an incredibly creative solution to an intractable problem,” said their faculty adviser, real estate Professor Nancy Wallace, co-chair of the Fisher Center for Real Estate and Urban Economics. “Their idea is so compelling that they’ve already found real property owners and clients who are willing to sign on if Click + Mortar launches.”

The team members are currently considering how best to bring this business idea to fruition. They have seed capital from the competition’s $25,000 cash prize and an additional $75,000 to apply toward co-working space and legal and accounting professional services. In addition, several investors who attended the event have already requested pitch decks.

Before the competition, Rathinam said she believed that real estate offered a limited range of traditional career paths. “With Click + Mortar, I now have an opportunity to start off on my own and build something that is very unique and that solves an important urban issue all at once,” she said.

This is the latest in a string of Haas real estate wins. This week, another Haas team won the NAIOP San Francisco Bay Area Real Estate Challenge, dubbed the “Golden Shovel” competition, for the second year in a row. In December, a Haas team took the top prize at the University of Texas McCombs’ National Real Estate Case Challenge.

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